10 Ways to Respect Diversity in the Workplace

The world is a colorfully diverse place and so are our workplaces. Diversity is an economic and legal priority in business. It increases the bottom line, jump starts innovation and keeps businesses out of legal jeopardy. Managers, supervisors and employees at every level of a company need to find ways to embrace and respect diversity…

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3 Aspects of In-House Video Production

There are statistics all over the Internet that show just how powerful audiovisual content is. CISCO’s report ‘Visual Networking Index: Forecast and Methodology 2014 – 2019’ indicates that audiovisual content will be driving 80% of internet traffic by 2019. You may be considering incorporating film into your marketing campaign. You may also be wondering how…

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3 Reasons You Need A Translation Agency

Business can be a tricky thing, even when you’re only operating within your own language. When you bring in another tongue, things can rapidly become hugely complicated. At this point you will need some form of translation or other. Deciding whether this should be carried out in-house or through a translation agency is the next…

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5 Reasons To Hire A Digital Marketing Agency

Due to the high competition in the online world, it’s very important that you consider hiring a digital marketing agency to help you in competing with the other players in the industry. In addition to helping you get ahead of your competitors, an agency has other benefits which include: Coming Up With Campaigns The agency…

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Advertising Agency Jingles & Music

I can only speak from experience. I am finding that more and more advertising agencies are utilizing the magic of jingles and music to brand their clients products and businesses. A classic example of a jingle that launched a successful long term campaign worldwide in the public consciousness was created by my teacher at UCLA…

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